16 years ago, Beydoun started her business “Sarah’s Bag”, a line of luxurious handbags and accessories handmade by underprivileged women, prisoners and former female prisoners. The business has expanded since then, as Baydoun now has 200 female employees. Her handbags have become a favorite for women not just in Lebanon and the Arab world, but also in America and Europe. Celebrities, like Leandra Medine, Freida Pinto, Amal Clooney, Catherin Deneuve, Nadine Labaki, and HRH Queen Rania of Jordan, have all been spotted wearing her bags, and her work has appeared in countless fashion magazines, such as: Harper's Bazaar, Elle, CR Fashion Book, Red UK, and Vogue.
Baydoun’s success proves that sustainable economic and social development is possible when business and ethics work together. As the Business for Peace Founder and Chairman, Per L. Saxegaard said in the honoree announcement statement:“Business has historically been seen as part of the problem, not a part of the solution. However, in the wake of the consensus for the UN Global Goals for Sustainable Development and the Paris Climate Agreement, business’ role as a problem solver in society has never been as important as it is today.”
We love reading about Lebanese women doing great things, and as long-time fans of Sarah’s Bag, we’re very proud of Sarah Baydoun for receiving this award!