exceptional skincare from the House of Dior, is nourished by the incredible
vitality of the Rose de Granville. This legendary flower, originating from the
cliffs of Normandy in France, infuses the skin with all its extraordinary
regenerative and perfecting powers.
As the delicate
eye area is a precious treasure, Dior Prestige has dedicated a formula to it,
fashioned by the excellence and pure tradition of the Dior Master Formulators.
Le Concentré Yeux offers a new vision of luxury for the eyes: more than eye
care, this ritual of excellence is inspired by the most sophisticated
techniques of the Dior Institut.Ultimate effectiveness and
sensory delight, in optimal synergy...
A revolutionary balm formula
that enables a panoramic application, across the entire eye area.
The art of TOUCH, for the 1st time DIOR scientifically proves effectiveness!
For thousands of years, facial sculpting has relieved fatigue, drained and toned facial features. For the first time, Dior Science demonstrates its effectiveness on the eyes’ beauty.«Manual facelift», «facial bodybuilding», «facial resculpting»… Behind these latest treatment names, hides a natural ancestral method: facial massage.
Practiced for centuries in Asia, today it is seducing more and more women around the world in search of powerful results. Women’s magazines and blogs devote entire articles to it.Bolstered by this expertise, Dior Science implemented a unique study protocol. Performed on a panel of 1,050 women (350 Korean, 350 Japanese and 350 Chinese women), it evaluated the impact of the massage on the youthful beauty of the eyes. At the conclusion of an advanced statistical analysis covering over 50 criteria, the Dior study demonstrated a significant correlation between the eye contour massage and a reduction in the visible signs of aging. Perceived effectiveness is boosted for 3 key criteria:1- Fine lines and wrinkles2- Dark circles and puffiness3- Skin slackening of the eyelids and beneath the eyes
The extraordinary power of the rose de Granville decoded by Dior science and boosted by the Dior Institut
This exceptional flower bestows its powers to enhance the eyes. Grown organically in the open ground in the Loire Valley Garden, it enjoys exceptional conditions which enable the expression of its molecular uniqueness in its precious Nectar.
Infused within the new Le Concentré Yeux, Rose de Granville Nectar delivers its extraordinary power to the heart of cells, offering a triptych of fundamental actions to the most demanding skin.
REDUCES INFLAMMATIONIL-8 expression is inhibited : -35%.The micro-inflammation spiral responsible for aging is halted.
REBUILDS CELL ARCHITECTUREDesmoglein is stimulated: +35%.As a result, the skin is more resilient and the anchorage between the dermis and the epidermis is reinforced for a deep anti-sagging action.
INTENSELY REGENERATESThe number of dermal cells is increased by +27%.Combined with Rose de Granville Nectar, a unique natural eye complex opens up the eyes like never before, it delivers a dual action to the eye area:
ANTI-PUFFINESS AND ANTI-DARK CIRCLESA duo of active ingredients, renowned for their beneficial effects on microcirculation and tissue swelling, helps to inhibit the development of dark circles and puffiness.
LASH BOOSTER, THANKS TO COTTON NECTARApplied to lash hair fibers, this nectar’s sugars protect, nourish and repair, delivering a strengthening effect.
TODAY BOOSTS THE POWERS OF ROSE DE GRANVILLEWith 34 protocols, a catalog of 2,000 techniques and cutting-edge western know-how combined with the best Asian methods, the Dior Institut is the flagship of Dior massage expertise.
The Dior Institut application technique, when the power of massage enhances the effectiveness of the Rose de Granville! «With massaging, the eyes visibly open up, the eyelids are toned and the eyebrows are lifted. This is why you need to take the time, every day, to apply your eye care and to massage it into the skin to experience total youthful beauty and a moment of unrivaled pleasure. The ultimate luxury... With your eyes closed, your muscles relax, tensions fade away and your mind is soothed... Beauty is revealed.» Claire Liebbe