Rose de Granville Oil is an exceptional raw material. The kind that comes rarely, and that is well worth the wait. It is produced only two times each year, on condition that the right moment is grasped: the exact moment when the roses in the Dior Garden are in full bloom, their petals plump and velvet. They must be picked within one hour and cold-pressed to obtain an ultimate concentrate of fresh petals. A totally natural oil that has to be formulated according to the principles of fresh cosmetics. A precious plant oil with perfect traceability: from the moment it is picked to the time of formulation, each step is mastered for unprecedented effectiveness.
Until now, cosmetics were concerned with neutralizing inflammation. Today the incredible powers of Rose de Granville Oil pave the way for an amazing progress: the resolution of inflammation. This approach has been widely explored in the medical field.
Today Dior Science transposes it to cosmetic research. For the first time, Rose de Granville Oil reactivates the three identified phases of skin reconstruction. During three weeks, the skin seems reseted, renewed, perfected. Like the Rose de Granville itself, each day it grows more beautiful and resilient.Rose de Granville Oil is brewed very slowly to produce an exceptional skincare treatment: a three-week cure using three amber oil-serums. Each offers a wonderful surprise: a soft, enveloping roundness, a voluptuous smoothness, a complete osmosis with the skin… Like an oil, each drop invites a sensual, soothing massage into the skin. Like a serum, each drop delivers the full power of Rose de Granville oil.
And because luxury is not something that is “applied,” La Cure Dior Prestige is an experience to be lived, felt and breathed. Each La Cure texture is magnified by a ritual specifically developed by the Dior Institut to restore serenity to fatigued skin.